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Bite Beauty's new Power Move Soft Matte lipstick features its "secret" superfoood ingredient—tapioca pearls.
July 13, 2021
By: Marie Redding
Senior Editor
Bite Beauty just launched Power Move Soft Matte Lipstick, a new ‘clean’ lipstick collection. It just launched online at Sephora.com and bitebeauty.com. The collection will launch in Sephora stores on July 22nd. The lipstick features a matte finish, yet it is also hydrating and comfortable to wear. It is made with nourishing cocoa butter—plus a combination of tapioca pearls and fatty acid waxes, which create its velvet-matte finish and soft blurring effect. It’s available in 20 fade-resistant shades. The team at Bite Beauty says the new lipstick collection took three years to create—and over 100 different formulas were tested. The clean, vegan, cruelty-free formula means it doesn’t include lanolin, carmine, or beeswax.
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